Eastman Kodak

An organization is defined by much more than boxes containing line of descent of products titles, connected by lines representing a reporting structure. There is large(p) correlation between the advantage of a pedigree and their organisational structure, environment, and its flexibility. Without these establishments an organization loses its culture, focus, achievement, responsibility, and direction. Kodak does recognize the impressiveness of an organization, and has established organizations that address on the whole(prenominal) of the above strategic goals effectively. The strategic goals established were to bring Kodak to the digital age. In major restructuring drift in January 2004, Kodak organized its strain into four divides. These are: Photography, health Imaging, commercial message Imaging and each other. The Photography segment includes digital and traditional products for consumers, professional photographers and the prank industry. Products of the Health Imaging segment include traditional analog medical motion-picture shows, chemicals and processing equipment. The Commercial Imaging segment derives r all the sameues from film equipment and media, wide-format inkjet printers, inks and media, scanners and graphics film products. The any other group derives revenues from the exchange of organic light emitting rectifying tube displays, imaging sensor solutions and opthalmic products to other manufacturers. These changes took effect this year, when the bare-ass CEO was appointed.

Kodak cognise how farthest behind it had been due to the overleap of the business, and its organizations. The downtrend in the business reflects the organization. In the past the organization was non flexible, and did non adapt to the ever-changing environment. The sometime(a) management assured the investors by blaming the weakening economy, and planetary recession. The investors realised that the world is moving to a new age, which is the digital, and Kodak has not even yet moved that way. They realized that the traditional prints property rise is reducing every year. The as well realized that the play along is struggling. The blaming game... If you want to get a full essay, order it on our website: Ordercustompaper.com

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