Super 8 Supermarkets Case Study

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superintendent 8 Retail Systems, Inc.
The Case Study Analysis

Renato G. Salicsic

ABSTRACT

This denomination reports on a case study which describes how Super 8 Retail Systems, Inc., the company that neophyte in retail industries provoke compete and penetrate the retail market despite the circumstance that there are so many existing epic Retails Stores in the country nowadays, e.g. SM Hypermart, Robinsons and Ayala M alones, Puregolds, Rustans Supermarket and many more.

STATEMENT OF THE PROBLEM

1 of the chore that to be addressed in this case is the retail fix. Retail location analysis is an important part in site selection of a retail store. A flip-flop orbit of a retail store is the geographical area from which it draws most of its customers and within its market penetration is the highest (Ghosh and McLafferty, 1987). Retail location analysis also helps to determine the focus areas for marketing promotional activities, highlights geographic weaknesses in the customer base and projecting hereafter growth and expansion of the retail services (Berman and Evans, 2001). The second problem that need to be addressed is to how the companys accede position in the market to penetrate and sustained its carrying out to the long term basis.



Third problem is that how to be rivalrous in terms of pricing using Technology advances to track cost, to be efficient in supply strands, and using marketing strategies (e.g. sales discounts, loyalty reward, and etc.)

FACTS AND DATA

Super 8 is a chain of grocery warehouse stores that provide retailers and value seekers, a tolerant assortment of quality products at wholesale prices with excellent service.
Super 8 Retail Systems, Inc. (formerly Suy Sing Distribution Inc.) was incorporated in the Philippines and was registered with the Securities and Exchange Commission (SEC) on December 18, 2002, primarily to demand in the business of buying and selling at retail, all kinds of goods. The company started its operations on January 01, 2007....If you want to get a full essay, order it on our website: Ordercustompaper.com



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